B2B on Shopify
Business-to-business (B2B) e-commerce is a rapidly growing market that offers significant opportunities for businesses to scale their growth and reach new markets. B2B e-commerce is useful in a business strategy because it allows businesses to streamline their operations, reduce costs, and increase efficiency. Shopify B2B e-commerce solution is a powerful and flexible wholesale feature built directly into the core of Shopify, helping Plus merchants customize and expand their B2B business with the power of Shopify. In this article, we will discuss how Shopify B2B can help businesses sell their goods B2B and why B2B e-commerce is useful in a business strategy.
Why B2B E-commerce is Useful in a Business Strategy
B2B e-commerce is useful in a business strategy because it offers several benefits, including:
Streamlined operations: B2B e-commerce allows businesses to streamline their operations by automating manual processes, reducing errors, and increasing efficiency.
Reduced costs: B2B e-commerce can help businesses reduce costs by eliminating the need for sales reps, reducing the cost of order processing, and reducing the cost of inventory management.
Increased efficiency: B2B e-commerce can help businesses increase efficiency by providing real-time access to product information, pricing, and inventory levels, allowing businesses to respond quickly to customer demands.
Improved customer experience: B2B e-commerce can help businesses improve the customer experience by providing personalized buying experiences, easy self-service purchasing, and multiple payment options.
How Shopify B2B Can Help
Shopify B2B is a suite of powerful and flexible wholesale features built directly into the core of Shopify, helping Plus merchants customize and expand their B2B business with the power of Shopify. Here are some of the key features of Shopify B2B:
Sell B2B and DTC from one place: Shopify B2B allows businesses to sell both B2B and direct-to-consumer (DTC) from one place, making it easy to manage both channels.
Customize the B2B buying experience: Shopify B2B allows businesses to customize the B2B buying experience with tools optimized for flexibility, including custom product publishing, quantity purchasing rules, and payment terms and discounts.
Easy to use, seamlessly integrated: Shopify B2B is easy to use and seamlessly integrated with Shopify, making it easy to get started and manage.
Shopify B2B also offers several benefits for businesses, including:
DTC-like buying experience: Shopify is the world leader in DTC commerce and excels in creating personalized experiences and easy self-purchasing. Shopify B2B has harnessed this power for B2B buyers, providing a DTC-like buying experience.
Millennials in power: Shopify is highly agile and innovative, helping merchants easily adapt to new buying behaviors. With the power of over 4K engineers, Shopify can help businesses create personalized experiences for any buyer.
Digital-first B2B: As the world leader in commerce, Shopify makes it easy to offer purchasing options that fit your buyer’s needs across all channels and markets.
Key Functionalities and Features of Shopify B2B
Shopify B2B offers a holistic suite of features with the full power of Shopify, including:
Companies: A new customer record that represents the business buyer. It surfaces fields such as contact permissions, payment terms, price lists, catalog assignment, and tax ID, and enables merchants to associate multiple contacts and locations with a given company.
Catalogs: Allows merchants to set customer-specific prices via fixed prices or a percentage off of retail prices for all of the products they sell.
Payment terms: Allows merchants to automate assigning payment terms to or draft orders and remove the manual work required today. Merchants can track, sort, and collect orders as they become due within the admin, with the ability to charge a business customer's vaulted credit card later.
B2B checkout: Allows buyers to add a vaulted card at checkout and view their assigned payment terms, payment methods, and wholesale discounts at the time of purchase.
Customer accounts: Allows customers to manage their account with ease and select the company location they're buying on behalf of, edit buyer information, and view and filter order history.
Competition analysis
Conclusion
B2B e-commerce is a rapidly growing market that offers significant opportunities for businesses to scale their growth and reach new markets. Shopify B2B is a suite of powerful and flexible wholesale features built directly into the core of Shopify, helping Plus merchants customize and expand their B2B business with the power of Shopify. Shopify B2B allows businesses to streamline their operations, reduce costs, and increase efficiency while providing personalized buying experiences, easy self-service purchasing, and multiple payment options. With the power of Shopify, businesses can create scalable personalized buying experiences for B2B with custom product catalogs and pricing, themes, and open APIs.
If you want to know more request a B2B presentation of all functionalities.
Or read more on Shopify B2B